Positioning a Provider of HIV/AIDS Services in the Managed Care Market

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Positioning a Provider of HIV/AIDS Services in the Managed Care Market

AHP developed a strategic plan for this nonprofit provider of services for individuals with HIV/AIDS, focused on new products and services arising from health care reform opportunities, specifically guiding the organization in expanding its services to managed care organizations (MCOs). Once in place, the plan laid a foundation for AHP to help the client develop proposals to solicit contracts for specialized managed care services to the HIV/AIDS and other vulnerable populations. These proposals were submitted to major managed care insurers with plans targeting the Medicaid long term care services markets.

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